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07.18.2008

Gas Rage

We recently asked readers of PMR's eNewsletter, Insights, to gauge their rage over rising gasoline prices.  Here are the results of our informal poll:

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gas_rage_question_2_400

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Here's what some of you said:

  • I'm selling my car!  That is if anyone will buy the gas sucking hog!!
  • I think it is terrible how the gas companies don't take some responsibility for the rising gas prices since they are making a larger profit than they were before.
  • A major concern and factor in our overall economy.
  • At this point, we're stuck with high gas prices for the foreseeable future.  And because of rising fuel prices, other commodities, services and products will increase to cover those costs.  We need a comprehensive energy policy for our nation that moves us away from petroleum and embraces solar, nuclear power and electricity.
  • It's a travesty.
  • It is fabricated deceit intended to break down America the way they broke down Russia.  The Arabs are much smarter than we think.
  • It's a good thing.  It will make solar power and diesel engines with biodiesel more widespread.
  • Our problem is the result of our total failure to enhance mass transportation options nationally. 

Thanks to all who participated!

06.24.2008

Fifty Forward News

Prince Market Research congratulates Senior Citizens, Inc. on their new name, FiftyForward.  While their mission remains the same, the new name reflects the organization's 50+ year history and commitment to enhance the lives of people age 50 "and forward."  PMR President Dan Prince provided guidance and conducted focus groups during the rebranding process.  Donna Clark, FiftyForward's Communication Director, commented that "We had never organized or participated in focus groups before, and Dan's guidance and leadership were of immeasurable value to us."

 

Cilck here to download the PDF

05.20.2008

Road Rage Results Revealed

Miami has done it again.  For the third year in a row, the city has topped the list of least courteous drivers in the U.S.  AutoVantage, a leading national auto club, commissioned the survey in which PMR interviewed 2500 by telephone in 25 major metropolitan areas, revealing driving behaviors and attitudes of commuters.  Miami is followed by Boston, New York City, Baltimore and Washington, D.C. to round out the top five cities with the least courteous drivers.  Pittsburgh, Portland, Seattle, Minneapolis and Cleveland are the top five cities with the most courteous drivers.

Read the full report:  2008 AutoVantage Road Rage Survey

Read what the media is saying:

Washington Post

Reuters

Pittsburgh Tribune

Washington Times

Tell us what you think:  comments@PMResearch.com

05.19.2008

Welcome to Our New Clients

  • Bally
  • Bowdoin College
  • ID Theft
  • Mapco 
  • Nashville Advertising Federation
  • Oregon Public Broadcasting
  • Psychiatric Solutions Inc.
  • Thule

 

05.19.2008

Thanks to Our Returning Clients

  • AutoVantage/Dye, Van Mol & Lawrence
  • Cracker Barrel Old Country Store
  • Ingram Book Group
  • Metropolitan Nashville Airport Authority
  • Nashville Public Library
  • TSYS
  • Verizon Credit Inc.
  • Waller Lansden Dortch & Davis

 

03.28.2008

Karen Stone Joins All Star Summit Team

PMR Marketing Director, Karen Stone, has been selected to present at the 2008 American Marketing Association Leadership Summit.  The annual event is designed to inspire and prepare leaders of the nation's 75 professional chapters to run their organizations more effectively and efficiently.  Karen is one of 17 team members who will present at the "All Star Summit" on topics such as leadership, programming, membership and running chapters like a business.

Karen is the immediate past president of the Nashville AMA and led the chapter through an award-winning year of stellar programming and unprecedented membership gains.  Nashville AMA was recently named First Runner Up for the AMA's Chapter of Excellence Awards.

01.23.2008

PMR Launches New Healthcare Brand

Prince Market Research is pleased to announce a new business venture exclusively focused on providing insights for the healthcare industry.  Catalyst Healthcare Research, a unit of PMR, has been launched to serve PMR's rapidly-growing healthcare client list.

"Our decision to launch Catalyst is two-fold," says PMR president, Dan Prince.  "First and foremost, we want to be a catalyst for change in the healthcare industry, but secondly, we felt it was important to give our healthcare clients a single focus.  We have experienced tremendous growth in this segment and wanted to bring all our expertise under one central brand."

PMR will continue to serve all non-healthcare clients.  To learn more about Catalyst, visit www.CatalystHCR.com  

Catalyst in the news:

Nashville Business Journal:  Prince Market Research Spins Off Healthcare Division  

The TennesseanMarketing firm wants to help healthcare pros

 

11.08.2007

PMR Study Reveals Most Caffeinated Cities

Chicago is the most caffeinated city in the U.S. according to a new national study conducted by Prince Market Research on behalf of HealthSaver, an emerging healthcare discount service. 

The survey gauged consumption of coffee, tea, chocolate, sodas and caffeine pills in 20 major cities.  Tampa, Miami, Phoenix and Atlanta round out the top five most wired cities.  San Francisco, Philadelphia, New York, Detroit and Baltimore consumed the least caffeine.

For full results of the survey, visit:  HealthSavers    

Read what people are saying:

http://news.aol.com/story/_a/most-caffeinated-cities-revealed/20071107095809990001

http://blogs.ittoolbox.com/emergingtech/edge/archives/phoenix-is-4th-most-caffeinated-city-20340

http://www.thatsfit.com/2007/11/07/chicago-ranked-most-caffeinated-city-in-u-s/

http://in.reuters.com/article/lifestyleMolt/idINN0660211520071106

Then tell us what you think:  comment@PMResearch.com

09.19.2007

PMR & Zoomerang Team Up

Prince Market Research and the nation's number one provider of online surveys announce a powerful new tool for Zoomerang zPro subscribers.  

Read all about it: http://pmresearch.com/uploads/BETi_Release_09-20-2007.pdf

05.24.2007

Road Rage Media Frenzy

The May 15 release of the AutoVantage Road Rage study set off a media frenzy.  Survey results received coverage on CNN all the other major news networks throughout the day and was featured in prominent newspapers such as The New York Times, Miami Herald, and The Boston Globe, among others.  Click on the links below to read a sampling:

http://www.reuters.com/article/lifestyleMolt/idUSL1413867020070515?src=051507_1840_ARTICLE_PROMO_also_on_reuters

http://www.nytimes.com/2007/05/22/business/22memo.html

www.miamiherald.com/884/story/108192.html

http://www.cnn.com/2007/US/05/15/road.rage.ap/index.html

http://cbs2chicago.com/consumer/consumer_story_135081903.html

http://www.youtube.com/watch?v=FjSxlOaaVUY 

http://autos.canada.com/news/story.html?id=e5ec04e8-1d9f-4d1d-908c-c7ed6ed68c3d

http://www.msnbc.msn.com/id/18665115/wid/11915773/

Tell us what you think:  http://comment@PMResearch.com

 
Nashville Area Chamber of Commerce